# IMpower Solutions - Acceptable Use Policy (AUP) **Effective Date:** December 11, 2025 This Acceptable Use Policy ("AUP") describes prohibited uses of the software, APIs, and messaging services provided by OwnerListens, Inc. d/b/a IMpower Solutions ("IMpower," "we," "us"). This AUP is incorporated by reference into the [IMpower Terms of use](https://impower.solutions/terms/). By using our Services, you agree to comply with this AUP. We reserve the right to remove you from the platform and terminate your account immediately if you violate these rules. --- ## 1\. The "Golden Rule": Consent & Opt-In You may only send messages to individuals who have given you prior express consent to be contacted. - **Opt-In Required:** You must obtain consent before sending the first message. Consent cannot be bought, sold, or exchanged. - **Identify Yourself:** Every message must clearly identify you (the sender) or the business you represent. - **Honor Opt-Outs:** You must acknowledge and process all opt-out requests (e.g., STOP, UNSUBSCRIBE, CANCEL) immediately. You may not alter or obscure the functionality of these keywords. --- ## 2\. Prohibited Content (The "Never" List) You may not use the Services to send, transmit, or host any content that: - **Is Illegal:** Violates any applicable law, regulation, or statute in the jurisdiction of the sender or recipient. - **Promotes Violence or Hate:** Incites violence, promotes hate groups, or discriminates based on race, ethnicity, religion, gender, disability, or sexual orientation. - **Is Fraudulent or Deceptive:** Includes phishing, "smishing," social engineering, or false claims. - **Infringes Rights:** Violates intellectual property, privacy, or publicity rights of others. - **Contains Malicious Code:** Viruses, trojans, worms, or other harmful scripts. - **Compromised Data:** Includes social security numbers, passport numbers, or unencrypted Personal Health Information (PHI) subject to HIPAA (unless you have a signed BAA with us and are using a designated HIPAA-compliant tier). --- ## 3\. Carrier Restrictions (SHAFT-C & High Risk) Messaging carriers (Verizon, AT&T, T-Mobile, etc.) strictly prohibit certain content, even if it is legal in your jurisdiction. You may not send messages related to: - **S.H.A.F.T. (Sex, Hate, Alcohol, Firearms, Tobacco):** - **Sex:** Adult content, pornography, prostitution, or solicitation. - **Hate:** (See Section 2). - **Alcohol:** Marketing or sales of alcohol (unless age-gated and strictly approved via special carrier registration). - **Firearms:** Guns, ammunition, and weapons. - **Tobacco/Vaping:** Tobacco products, e-cigarettes, vapes, or paraphernalia. - **Cannabis & CBD:** Strictly Prohibited. Carriers block all messages related to marijuana, cannabis, CBD, Kratom, or paraphernalia, regardless of state or federal legality. - **High-Risk Financial Services:** - Payday loans, short-term high-interest loans, or auto title loans. - Debt collection, debt forgiveness, or credit repair. - "Get rich quick" schemes, multi-level marketing (MLM), or work-from-home scams. - Stock tips or speculative trading advice. - **Gambling:** Online gambling, sports betting, or sweepstakes (unless properly registered and age-gated). --- ## 4\. Prohibited Practices (Evasion & Abuse) You may not use the Services to: - **Snowshoeing:** Spreading message traffic across many phone numbers (10DLC or Toll-Free) to dilute reputation or evade spam filters. - **Number Cycling:** Rapidly adding and releasing phone numbers to evade blocks. - **Sender ID Spoofing:** You may not use a Sender ID that impersonates another brand, government agency, or entity. - **Spoofing:** Falsifying the sender ID or otherwise masking the origin of a message. - **Public Emergency Services:** You may not use the Services to contact 9-1-1 or other emergency service providers. - **Scraping:** Harvesting data from our platform via unauthorized bots or scrapers. --- ## 5\. Messaging Compliance (TCPA, GDPR, Etc.) - **10DLC Registration (US):** If sending via local long codes (10DLC) in the US, you must register your Brand and Campaign with The Campaign Registry (TCR). - **WhatsApp Policies:** If using WhatsApp, you must comply with the WhatsApp Business Messaging Policy and Commerce Policy. - **Telemarketing (US):** If sending marketing messages, you must comply with the TCPA (Telephone Consumer Protection Act). - **EU/UK Compliance (GDPR & PECR):** If messaging recipients in the UK or EU, you must comply with the GDPR, UK GDPR, and the Privacy and Electronic Communications Regulations (PECR). --- ## 6\. Monitoring, Enforcement & Termination We do not police every message, but we reserve the right to: - Monitor traffic patterns and content (where legally permissible) to detect violations. - Use automated filters to block messages that resemble spam or violate this AUP. - Remove you from the platform and terminate you as a customer immediately, without notice, if you violate these rules. --- ## 7\. Pass-Through Fines & Penalties Carriers impose severe fines for AUP violations. If your traffic causes IMpower to be fined by a carrier, aggregator, or regulator, you agree to pay those fines in full. --- ## 8\. Reporting Abuse If you receive unwanted messages from an IMpower number or observe a violation of this policy, please report it to: [abuse@impower.solutions](mailto:abuse@impower.solutions) We investigate all reports and take appropriate action. Questions or Feedback? Text Us 855-815-7570 By texting us, you agree to receive responses via text. Data & msg rates may apply. Consent is not a condition of purchase. Your mobile number will not be sold or shared with third parties for promotional or marketing purposes.